Internship Overview
During my internship at Packman SG / Genconnect Pte Ltd, I worked as a Graphic Design Intern, supporting both brands in graphic design, e-commerce, and digital marketing. My responsibilities included designing social media content, managing Shopify product listings, writing blog posts, redesigning packaging artwork, and supporting social media management using Meta Business Suite. This experience strengthened my technical skills, attention to detail, and understanding of branding, content creation, and e-commerce operations.
Social Media Content Design
Designed promotional social media content for Packman SG and Genconnect Pte Ltd across Facebook and Instagram. The designs were created to suit different product categories while maintaining consistent branding and effectively communicating product information.
Packaging Products
Created promotional posts for food packaging and packaging supplies, focusing on product features, practical applications, and brand consistency.
Himalayan Salt Lamps
Designed marketing visuals for Himalayan salt lamps, highlighting their natural appearance, wellness benefits, and promotional campaigns while maintaining Genconnect's brand identity.
Motion Graphic Posts for Packman SG & Genconnect
Designed simple motion graphic posts using animation effects to create more engaging social media content. Motion elements such as glowing effects, product highlights, and animated transitions were used to capture attention and enhance product presentation.
Carton Box Packaging Design
Designed carton box packaging artwork for Stretch Wrap and various tape products, ensuring accurate product information, clear layouts, and consistent branding across different packaging designs.
Label Holder Design
Designed and updated product label holder templates by organizing product information in Microsoft Excel and preparing them for printing. The labels were printed, trimmed, and assembled to create clear, consistent, and professional product displays.
Shopify Product Management
Managed Shopify product listings by updating product information, organizing product variations, correcting product images, and improving product presentation to create a clear and user-friendly shopping experience.
Blog Writing
Created product-related blog articles for Packman SG and Genconnect to support product promotion and website engagement. ChatGPT was used as a supporting tool for content drafting, while I reviewed, edited, and tailored each article to ensure accuracy and align with the company's products and brand voice.
